Learn my 4-step process to use content in a more impactful way and get the results you are looking for.
About The Course
Stop winging it with your social media and other digital content. Use my 4-step process to use social media in a more impactful way, get better results with less time and energy.
Gain the confidence and expertise to plan out your content that your audience will love, whilst also reaching your goals or whatever it is you are trying to do. I’ll help you get rid of any overwhelm you may have, when it comes to publishing to your socials and show you how to get organised and efficient so you can save time to work on other things.
What You’ll Learn
👉 Why content marketing works
👉 My 4-step process for content planning
👉 How to design a content strategy with content pillars
👉 Metrics to track to analyse past content and where to access
👉 Content ideas and how to add value
👉 Sources for content inspiration
👉 Best practices for creating content
👉 How to make your content go further
What You Get
Access to 5 easy to digest video modules and associated documents. You can watch the videos in your own time and re-watch as many times as you like. You can download the slides and any other documents for your own use.
You'll also receive:
- Content Strategy template to share with your stakeholders
- Lots of practical tips, tools and templates for you to use in your own content planning
- Day-by-day content planning spreadsheet complete with awareness days for the UK
Who’s It For
Anyone who creates content for digital channels; whether for a business, organisation, voluntary group or just for yourself. Business owners, social media managers, marketing managers/ execs, entrepreneurs, freelance professionals, content creators, individuals.
How Much Time Do I Need?
The course is made up of 5 bite-sized video modules, totaling a watch time of 1 hour and 10 minutes. The longest module is 20 minutes and the shortest module is 8 minutes.
You can watch the videos in your own time and re-watch as many times as you like.